​Ottawa | Her Excellency Amal Almoalimi delivered an insightful lecture at the University of Ottawa titled "Our Saudi Identity is Our Soft Power." In her presentation, she explored the profound historical and cultural foundations of Saudi Arabia’s identity and how it has shaped the nation's global presence. Her Excellency emphasized that Saudi Arabia's identity is not only central to its rich heritage but also plays a crucial role in advancing its diplomatic and cultural influence worldwide. She highlighted the significance of soft power in international relations, illustrating how Saudi Arabia's values, culture, and efforts in global initiatives are instrumental in building bridges and fostering understanding with nations across the world. The lecture underscored the importance of a positive image and the growing influence of Saudi Arabia in promoting peace, innovation, and cooperation globally.